Every year the APA in San Francisco, ( American Photographic Artists), hosts a very special event where 6 well respected judges select 100 images from the personal work of top Bay Area commercial photographers. Another 100 images are chosen to to be exhibited in an on-line gallery. Submission for the show can run as many as 1200 pieces.  To be in either of the final groups is quite an honor.  In years past I have always be lucky enough to […]

Having studios in both San Francisco and Silicon Valley, it’s pretty typical to work with new start-up companies of all types. It’s always exciting to be on the front lines in the creation of new companies and new products.  In many cases, the products have not been officially announced so they can not be shown or promoted on my own website.  But this little device from SolTrackr is not only innovative, it is already making some great moves in the […]

Yum. The tasty side of commercial shoots. Below are some images from a location project we shot at a flavorful Ale House in Half Moon Bay known as the San Benito House.  It’s also well known as a colorful Bed and Breakfast place.  I first became familiar with the San Benito House quite a few years ago when I needed a hide away to write some poetry and do some inner reflection.  The San Benito House was perfect because it […]

Okay, these robots don’t really battle, but they are ultra cool! Micro robots are being developed and studied to learn how to program and control mini devices. These small, wired creatures are smaller than a dime and yet are able to move, lift, carry and place. The developers aspire to create these mini helpers for every possibility from auto mechanics to bio mechanics…and that is just the starting point! These images represent one of the many reasons that commercial photography […]

Earlier this year I was approached by the good folks at BANG.. That’s: Bay Area News Group. BANG are the publishers of such noted newspapers as Mercury News, the Contra Costa Times and the Oakland Tribune. BANG wanted to develop some banner ads to promote their AdTaxi division. The ads were simple and fun. the keys is, they worked. The best part of working on this project was shooting with Erika Brown and Olga Mitina.  Two wonderful woman who know […]

Editorial projects of any type can be a fun experience because of the increased creative latitude. There is rarely an art director or designer on set. A little pre-production discussion on what the main feeling should be…and then I am set free. This project was for Norman Winarsky’s new book release. As vice president of Ventures at SRI International and former co-founder and board member of Siri, he is a man of great wisdom and knowledge. He is particularly interested […]

It’s kind of fun to show a little behind the scenes look of the location sets. There is a lot of effort put out, and sometimes it can get a little hectic. Which may run counter to a shoot where the final image reflects a peaceful, comfortable looking shot of a family relaxing in front of the TV.  It’s not always as glamorous as people think.  But when you are working with professionals, it is always worth the effort. Perfect […]

In all the years I have been shooting as a professional commercial and advertising photographer, and all the photographs that have made the covers of editorial publications, it is still pretty cool to see a new image displayed in the airport magazine stands as I walk by. Plus, this is the first time I have had an image on the cover of Popular Science, a publication that the nerd in me has always loved to read. So I have to […]

  Finally I get to share some work where I had a great opportunity to give back to the educational community AND allowed me to create some great images for the portfolio. It’s always energizing to work with models and stylists for fashion pieces. And lifestyle work is enjoyable because it is LIFE, that is styled… When an advertising agency associate, Tim Hendrick,  contacted me about shooting some lifestyle images for a new fashion company called Loyal Army, he had […]

For this shoot where the talented designers at Web Enertia came up with a fun and unique branding concept for Virtual Instruments. No, they don’t make race cars, or motorcycles, or anything close to that. But they do make instrumentation that will speed up your computer’s performance. Virtual was about to announce their IPO with great fanfare. But before that happened they wanted to get people excited about the new products and solutions. So I was contacted to help develop […]